ECHoS’s Webinar: “Debunking the Myths: Conversations on Collaboration with the Pharmaceutical Industry”
12th June 2025
Part of the ECHoS Project, “Cancer Mission Impact: A Practitioners’ Series. Learn. Test. Come-back” this webinar – Debunking the Myths: Conversations on Collaboration with the Pharmaceutical Industry, will take place on 19th June at 15:00–16:00 CET, at Zoom (with chat, Q&A, and polling features) and will explore real-world examples, clarify common misconceptions, and offer practical steps to build impactful partnerships at national, regional, and local levels — all in support of Europe’s Beating Cancer Plan.
The webinar will feature key figures: Ivana Cattaneo (Novartis / Chair, EFPIA Oncology Platform), Sebastian Arias (Global Policy Leader, Roche), Aikaterini Fameli (GSK / Vice Chair, EFPIA Oncology Platform) and Magda Chlebus (EFPIA) and it will be moderated by M.D. Bianca Cucos (Medical Lead, InoMed).
Agenda Outline:
15:00–15:07 | Welcome & Introduction
Theme 1: Who is EFPIA?
15:07–15:15 | Ivana Cattaneo (Novartis / Chair, EFPIA Oncology Platform)
Theme 2: Case Studies & Lessons from Collaboration
15:15–15:23 | Sebastian Arias (Global Policy Leader, Roche)
15:23–15:31 | Aikaterini Fameli, (GSK / Vice Chair, EFPIA Oncology Platform)
Theme 3: How to Engage with Industry
15:31–15:39 | Magda Chlebus (EFPIA)
15:39–15:50 | Interactive Q&A + Participant Reflections
15:50–16:00 | Closing Reflections & Key Takeaways